Job description
as the head of marketing for the subscriber division, you will lead a team focused on driving growth and engagement within our customer segments.
your key responsibilities:
* craft and execute comprehensive marketing plans to drive subscriber acquisition and retention.
* collaborate with sales and product teams to ensure alignment on market strategies and product offerings.
* analyze market trends and customer insights to inform marketing efforts and identify new opportunities.
* manage the marketing budget and allocate resources effectively to maximize roi.
* lead a team of marketing professionals, providing guidance and support to help them achieve their goals.
* develop marketing metrics to measure success and make data-driven decisions.
requirements
* proficiency in digital marketing tools and platforms, along with a keen understanding of the latest marketing trends.
* a proven track record of success in a marketing leadership role, preferably in a subscriber-based or b2b environment.
* strong strategic thinking and analytical skills, with the ability to translate insights into actionable plans.
* excellent communication and interpersonal skills, with experience in building relationships across different teams and levels of the organization.
* experience managing a diverse team and fostering a collaborative and high-performing work environment.
what we offer
* comprehensive benefits package, including health, dental, and retirement plans.
* opportunities for professional development and career advancement.
* a dynamic and inclusive company culture that values innovation and teamwork.