We're looking for an experienced performance marketing manager to help us generate sign-ups for our b2b service targeting notaries and other professionals.
this role involves creating, managing, and optimizing paid advertising campaigns to drive high-quality leads and customer conversions.if you have a strong background in google ads, facebook ads, linkedin ads, and other ppc platforms, and you know how to fine-tune targeting to attract professionals, we'd love to work with you!Responsibilities• develop and execute high-converting paid ad campaigns to drive sign-ups for our platform.• manage google ads, facebook/instagram ads, linkedin ads, and other relevant ppc channels.• optimize campaign performance through a/b testing, audience segmentation, and ad creatives.• conduct keyword research and competitor analysis to refine targeting strategies.• track, analyze, and report on key performance metrics (cpc, cpa, roas, ctr, etc.
).• suggest landing page optimizations to improve ad performance and user experience.• manage budgets effectively to maximize roi on ad spend.• work with our team to align marketing efforts with broader business goals.requirements• proven experience in performance marketing, paid media, or user acquisition.• strong expertise in google ads, meta (facebook/instagram) ads, and linkedin ads.• experience targeting b2b professionals (notaries, attorneys, service providers, etc.)
is a plus.• deep understanding of conversion tracking, retargeting, and audience segmentation.• ability to write compelling ad copy and suggest creative strategies.• experience with landing page optimization and conversion rate optimization (cro) is a• strong analytical skills with the ability to interpret data and optimize campaigns accordingly.• ability to manage budgets efficiently and hit cost-per-acquisition (cpa) targets.nivel de antigüedadintermediopaid media manager | remote + flex hours
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