Brand manager*specific responsabilities*:*design, implement and control the execution of the marketing plans in order to meet the objectives of sell out, sell thru, market share, net sales and profit.*- develop and implement the marketing strategy at a local level in terms of portfolio, pricing, channel and promotion maintaining consistency with the global organization strategies and brand's blueprint.- *responsible for building strategic brand growth plans identifying the biggest opportunities and developing plans to surpass short & mid-term objectives in terms of profitability, sell out, sell thru, sell in and market share.*:- *establishing budgets, sales estimates, and performance specifications of each brand.*- ensuring that messaging and marketing activities are aligned with brand and company values.- problem identification and solution management to diagnose a problem, recommend a solution and execute a successful plan to remedy.*data analysis and planning for accurate decision making*:- *weekly analysis of sell out, sell in, inventories, sell thru, pricing and distribution.*:- *analysis of market data (npd) and market trends to identifying potential opportunity areas based upon consumer needs, shopper behaviour, channel performance and spending habits.*:- *measuring and reporting on campaign performance and assessing kpis and roi.*:- *finance analysis and tlp management (revenues, variable margin, op)*:- *a&p monitoring and management*lead brand development/growth by ensuring excellence in execution working as a team with other areas of the organization.*- *provide guidance and support to sales and csm in the execution of their plans to deliver results at pos.*:- *meeting with clients and collaborating with colleagues across multiple departments (marketing assistants, marketing managers, kams, kaes, finance and operations managers, etc )*- supervising the sign off of marketing campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.- provide support to regional and global teams to reach objectives and be a key partner in the development of the brands in our market.*skills*:- data-driven thinking and an affinity for numbers- outstanding communication skills- be able to manage different projects at the same time- problem solving and decision making*experience required*:- 5 years' experience in marketing areas in the following industries: toy/fmcg/entertainment/retail/e-commerce- *at least 2 years' experience managing direct reports (brand assistant level)*:- *experience in identifying target audiences and devising effective campaigns*- omnichannel development strategies and execution experience