Customer marketing coordinator on trade page is loaded
customer marketing coordinator on trade
apply locations tultitlan time type full time posted on posted 3 days ago job requisition id r25_00350
your opportunity
as customer marketing on trade coordinator, you will be accountable for participating proactively in the performance targets of brand activities in the country, driving value creation for our company. You will participate in the planning and execution of consumer and customer programs for the brands.
about you
to be successful in this role you will need experience in roles related to understanding customer and channel dynamics as well as a proficiency in english language skills.
the following experiences are preferred: customer marketing experience and experience in the spirits and/or overall beverage industry is a distinct advantage.
responsibilities - with our consumer at the heart your key focus will be
* you will contribute by doing the situation assessment for the performance of our brands and customers (data analysis) as part of the annual integrated activity planning process.
* you will be responsible for designing and executing with excellence all the on trade trade programmes including, but not limited to, bonification program.
* you will manage and be accountable on the promotion budget for our brands.
* you will ensure all brand activities/projects are measured and evaluated as defined in the iap plan.
* you will build best in class consumer marketing and commercial capabilities that will enable us to win in the sell out of the marketplace.
skills - the skills and experience needed to create your legacy
* business performance management
* accountable for delivery brands and customers performance targets in the country (revenue, profitability, share).
* rigorously manage brand promotional budget, as assigned to you by your customer marketing manager, to minimize costs and optimize returns on investment.
* actively monitor brand kpis and provide guidance on corrective action to achieve agreed objectives.
* understand how to bring value on the brand category p&l.
* ensures measurement and evaluation for 100% of the activities executed.
drive results & excellence in execution
* deliver on key cluster financial targets (nsv, nsv per case, gross profit, gross profit per case, profitability, roi and value share) versus budget.
* actively contributes with data to the brand and client growth framework that embeds an occasion-based approach which informs the “where to play” strategy and the “how to win” execution through the iap process.
* executes with excellence all the integrated activity planning (iap) programs.
integrated brand communication
* executes the global brand assets, as assigned by region.
* ensures that brand assets adhere to global brand guidelines and local social responsibility policies and regulations.
creating a winning team
* actively support effective matrix working nationwide.
personal qualities – share our founder’s passion and entrepreneurial flair
* bachelor degree in marketing or related fields.
* 3-5 years of experience in trade marketing, customer marketing areas in fmcg companies, experience in beverages preferred, handling on trade accounts.
living our values and demonstrating high learning agility will be fundamental not only for success in this role, but also for potential growth to other roles across bacardi in the future.
we have a clearly defined leadership excellence framework, and you will be expected, as a leader to be a role model of the next 5 elements: focus externally to win/ drive execution & results/ lead strategically & know your business/ make the matrix work/ lead by example.
leadership agility
at bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3fs: fearless, family, founder culture to the next level.
* belonging: you have a strong capacity to create a culture of ‘belonging’, where people feel appreciated for who they are, what they do, and who they can become.
* self-awareness: you have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others.
* people agility: you bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance.
* results agility: you demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
* mental agility: you can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with.
* change agility: you have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience.
disclaimer: bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.
u.s. applicants have rights under federal employment laws.
perks of working for us
at bacardi, we are committed to providing our primos (employees) with a comprehensive total rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.
compensation, paid time off & retirement:
* competitive pay package
* competitive holiday/paid time off, plus additional days offered (i.e., volunteer day, allowing you to give back to the community)
* retirement/pension plan
health & wellbeing
* medical, critical illness, and life insurance
* calm meditation app subscription (free)
* employee assistance programs
* best-in-class, family-friendly, and inclusive leave policies
additional benefits
the benefits/perks may vary depending on the nature of your employment with bacardi, your work location, and are subject to change.
some benefits may be subject to an employee contribution.
some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.
about us
bacardi is the world’s largest privately-held international spirits company. More than 8,000 people across the globe work toward a common purpose to make moments matter. At bacardi we are guided by our 3fs culture of being fearless, treating each other like family, and having a founders mentality. And have plenty of fun along the way!
be fearless
we empower our teams to question, challenge and innovate. This means adopting an agile mindset, being comfortable with trying new things and taking risks, without being reckless.
behave like family
we treat each other, and our communities, like family. We call each other “primos” (spanish for cousins) because being part of the family gives you the support you need to be the best you can be.
think like a founder
the spirit of entrepreneurship is rooted in our legacy. We treat this business as if it was our own. We do the right thing for the business and take accountability for our work.
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