Associate manager, marketing commercialization home cleaning
associate manager, marketing commercialization home cleaningapply locations mexico - mexico city time type full time posted on posted 13 days ago job requisition id 29031
about the role as the associate manager, marketing commercialization home cleaning at sc johnson, you will be accountable for developing and monitoring the marketing plan for the business in your charge, being responsible for executing marketing activities in designated categories.
you will be responsible for achieving category objectives related to market position and the launch of new products for the north cluster, which has 12 countries.
key responsibilities develop, implement, and manage the brand strategy assigned to the position by country.
ensure country brand results align with financial & market participation.
analyze market information for a complete understanding of the different markets of the north cluster to develop strategies that allow the category to grow.
guarantee the growth of the brand segments under your responsibility through local and/or global innovation via country-focused proposals.
collaborate with customer marketing to ensure correct execution of communication.
maintain communication & alignment with the global team and ensure that the strategy is applicable to our markets (north cluster).
monitor and execute the launch of new products and limited editions.
manage the local npd (new product development) task force to ensure the proper deployment of new product launches.
take responsibility for the p&l (profit & loss) of the assigned category at the country or group level and evaluate opportunities / actionable items.
execute excellence in marketing by collaborating with sales and customer marketing.
work with advertising agencies to implement the communication strategy as approved by the platform.
manage the brand's media budget for launches by country.
build communication campaigns depending on the type of product, country, or local situation, using different communication platforms: atl, btl, digital & e-commerce.
maintain contact with the media agency for planning and monitoring the execution of the communication plan for the brands in charge.
construct presentations for different internal and/or external stakeholders such as selling stories, business reviews, and briefs with media agencies.
required experience you'll bring minimum 5 years of experience in a marketing role, preferably in fmcg companies.
bachelor's degree in marketing, business administration, engineering or related fields.
experience in product development.
solid proficiency in computer tools (microsoft office).
knowledge of the management and analysis of nielsen answers / discover.
organized, creative, proactive, with multifunctional team management skills, analytical, results-oriented.
experience developing communication strategies, including digital.
experience in media budget management.
preferred experiences and skills ability to analyze quantitative information and make recommendations.
effective verbal communication skills (ability to present to different stakeholders).
leadership & teamwork abilities.
management of people or multifunctional teams.
strategic thinking & planning skills.
job requirements full-time
once-weekly remote work for eligible employees.
this role is not eligible for relocation.
benefits and perks sc johnson's total compensation packages are at or above industry levels.
in addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions, and profit sharing based on company profitability, job level, and years of service.
as a family company, we're committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services, and more.
about us sc johnson (scj) is a family company working for a better world.
it's this essence that drives all its activities around the world for 135 years.
throughout its history, it has established itself as one of the leading global manufacturers of household brands, offering high-quality products in hygiene, cleaning, home storage, air fresheners, pest control, among others.
in brazil, its portfolio includes recognized brands such as pato, mr. Músculo, lysoform, glade, raid, off!, baygon, and ziploc.
inclusion & diversity we're a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age, and ability.
we recognize the breadth of human experience, and we work to celebrate it.
it is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.
we're committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment.
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