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*número de empleo* 23200711*categoría de empleo* sales & marketing*ubicación* mexico regional office, ejercito nacional no.
350 suite 4c, mexico city, méx, mexico ver en mapa*horario* full-time*¿ubicación remota?
* n*¿reubicación?
* n*tipo de posición* managementjob summarythe senior director, field marketing oversees all activities executed in the field marketing account management team across participating managed and franchised hotels in caribbean and latin america.
leads a team of senior managers, account managers and coordinators to develop and execute property brand, marketing and digital plans for participating hotels in the shared service.
a member of the marketing leadership team, responsible for the business performance, driving key initiatives and ensuring implementation of brand, digital and marketing programs.
the position has p&l responsibility across all the different field shared service cost center units in the different countries.
they are accountable for ensuring that all corporate initiatives and strategy are applied as instructed at the regional level, and maintains relationships with team leaders, properties, owners and senior leadership of the field marketing organization and overall cala regional team.
this role is responsible for developing and maintaining relationships with franchises in addition to managed hotels, and that franchised properties buy into the marketing programs.
they ensure the cala field marketing planning process and media budget is spent appropriately on behalf of cala hotels, deadlines are met and expectations are managed.
the senior director is also accountable for representing the field organization including field at the corporate and regional level.candidate profileeducation and experience4-year bachelor's degree required; advanced degree in business or related area preferredmba or similar advanced degree a plusexperience in partnership marketing, hotel sales & marketing, international consumer marketing, and/or field operations/marketing required8+ years in a marketing leadership position; international marketingexperience preferreddemonstrated ability to balance the interests and demands of multiple stakeholdershotel property experience, hotel field marketing experience, or related preferredinternational working experience strongly preferredfluency of english and spanish required- portuguese a plus.core work activitiesthe following are specific responsibilities and contributions critical to the successful performance of the position:manages a leadership team overseeing the marketing account managers across multiple regions focused on developing marketing strategies for the properties, with special emphasis on digital marketing