Select how often (in days) to receive an alert:head of b2b marketing - other partnershipbusiness unit: cpnjob function: brand management and marketingwork location: the offices at central worldjob purposesparticipate in setting up plans, strategies and policies about customer relation management, to maintain current customers, attract new customers, along with product purchasers and tenants, to support business operations and gross sales effectively, aligning with objectives and business planskey roles and responsibilitiesparticipate in setting up annual budget, directions, policies, and strategies for development of marketing rules and processes to improve customer relation management effectively and ensure better organizational marketing operations compared to the opponentslead and manage crm strategies across the company to encourage customer retention and customer loyaltymake decision on the crm platform structure to ensure effective work and capture all required information at key points in the customer life cyclefollow up analysis of customer touch points and data base, and market research, to align with targeted marketing activities, and maximize commercial opportunitiesmaximize customer lifetime value strategies to ensure maximum profitabilityoversee direct communications with customers through the crmcoordinate with all departments to ensure the crm works effectively for all aspects of the companykeep up to date with current marketing trends to improve the performance of the teamtake care and advise subordinates to ensure effective performance and promotion preparationqualificationsbachelor's degree in related fieldminimum of 7-10 years of responsible experience in related field and 3-5 years of team managementhave knowledge in marketing, customer relations, corporate image
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