Fjällräven is seeking an integrated marketing manager to lead and execute innovative marketing strategies across latin america.
in this dynamic role, you'll collaborate with cross-functional teams to deliver memorable brand experiences, drive product sell-through, and elevate our presence in wholesale, retail, and e-commerce channels.
you'll play a key role in shaping the regional marketing calendar, executing impactful campaigns, and supporting local events and activations.this position is remote, preferably from the mexico city area.what you will doyou will oversee and execute regional marketing campaigns while collaborating with internal and external stakeholders to promote the fjällräven brand across latin america.campaign & event executionlead the creation of regional go-to-market briefs, ensuring alignment with global strategiessupport the development of the regional marketing calendar and budget, collaborating with the senior integrated marketing managerdeliver hands-on support for local events, product marketing, and brand activations across key marketscoordinate with local market leads to support regional activations, promotions, and eventsmanage brand ambassador relations and outreach in latin americapartner collaboration & supportcollaborate with wholesale partners to execute marketing campaigns both online and in-storeprovide ongoing support and field questions from retail partners regarding campaigns, fixtures, and merchandisingoversee and optimize visual merchandising support and brand consistency across latin american touchpointsproactively support the marketing needs of retail partner stores and e-commerce websitesanalysis & reportingtrack and analyze social media performance, identifying opportunities for improvementwork with the senior integrated marketing manager to gather and evaluate data on regional marketing campaign performancebuild reports on media performance, event recaps, and budget tracking to support data-driven decision-makingwho you areyou are a creative and strategic marketing professional with a strong background in regional campaigns, event execution, and cross-channel marketing.
you excel at collaborating with internal and external stakeholders, delivering impactful marketing initiatives, and driving results.experience & technical skillsconsiderable experience in brand or retail marketing, ideally in outdoor specialty channels or apparelproven experience working on traditional and digital marketing campaignsexperience providing marketing support to wholesale, trade, and retail businessesstrong project management and organizational skills, with experience coordinating complex campaignsfluent in english and spanish (both written and verbal)traits & attributesstrong collaborator and relationship-builder, with the ability to influence stakeholdershighly motivated, self-driven, and adaptable to changing prioritiesdetail-oriented with strong analytical skills and a data-driven mindsetcreative problem-solver with a passion for storytelling and brand-buildingexcellent written and verbal communication skillsabout usfor over 60 years, fjällräven has been committed to inspiring people to spend more time in nature through high-quality outdoor gear.
we design products with a focus on longevity, sustainability, and performance, ensuring they can be passed down through generations.
as we expand our presence in the americas, we seek team members who are passionate about outdoor adventure, responsible business practices, and delivering exceptional customer experiences.ready to apply?
submit your brief application to be considered for our team and help shape the future of sustainability in the outdoor industry!Fenix outdoor is committed to continually striving to create and promote a diverse and inclusive workplace for all employees.
we provide equal employment opportunities.
our goal is to create a safe, fair and friendly work environment where everyone feels welcome and can thrive.
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