.we are looking to meet our new marketing manager, to join us and contribute to our mission of democratizing k12 education in latam.as the marketing manager at luca, you will be working with different teams such as sales, product, growth and operations.the marketing manager will lead luca's b2b marketing strategy, with the help of growth, offline and online.this role will be responsible for the whole lead generation strategy definition and execution of our b2b business line.who are you?We are looking for a passionate and accomplished person to define, build and execute luca's b2b marketing strategy.
your impact and vision will be crucial to help us continue to create a best-in-class learning experience for our customers.you know what empathy is and like autonomy.
you are also a self motivated and energetic individual who believes that this planet would be much better through education.you love a fast-paced environment, but you also know that "fast-paced" can be incredibly fun, zen and supportive... ah, and you are not arrogant and treat people the same way you would like to be treated.
*responsibilities*:- devise our b2b marketing strategy together with key stakeholders, including operations strategy, growth, and product- be in charge of bringing top-of-funnel quality leads to fuel our growth- carry out, develop, and implement marketing programs and sales campaigns to promote demand generation- develop strategic prospecting plans and work with sdrs on growing pipeline and expanding our customer base- analyze data sources and uncover existing inbound opportunities- explore new acquisition channels (e.g.
educational events, webinars) aligned with luca's purpose*requirements*:your skills and experience- strong quantitative and analytical skills, as well as superior written and oral communication skills and a collaborative mindset- proficiency with crm tools (e.g.
hubspot, salesforce) and opportunity management systems- demonstrated experience leading successful marketing projects- previous experience in tech or startups- experience building and executing demand generation strategies- bachelor's degree required or a minimum of 3 years working experiencenice to have- previous experience with educational platforms- experience selling/prospecting saas products*benefits*why join luca?Because we love what we do and we are always aiming to hire better people than us.
at luca you will have the rare chance to work in a vibrant and energizing start-up culture with flat hierarchies and with very clear core values: empathy, autonomy and fun.?People - treat colleagues and clients as you would treat your family, always.autonomy - you, your opinions, and actions are appreciated, but do it responsibly.?Fun - have fun, go remote, party, in a way you collaborate to build the best educational platform of the worldwe are a diverse decentralized team with offices in madrid, lisbon, barcelona and mexico city (and counting!)