Prime video is a home for the world's best creators and most passionate communities. Our platform offers original content, live sports, streaming of other creators, and an extensive library of titles. We provide a multi-dimensional experience that allows subscribers to engage with their fandom in various ways, such as reading books, listening to soundtracks, buying costumes, and replaying live sports.
the prime video latcanz team
we are hiring a senior brand marketing manager to oversee 360 brand marketing initiatives and campaigns. The successful candidate will be customer-obsessed, have a passion for bringing marketing campaigns to life, and possess a strategic lens for brand marketing.
about the role
the senior brand marketing manager will be responsible for:
* managing core brand strategy projects with global impact.
* taking a problem statement and working backwards to determine the steps for an effective strategy.
* writing and delivering strategy documents, aligning to a cohesive and thoughtful recommendation.
* partnering with insights and measurement teams to develop testing strategies and measurement approaches.
* developing expertise around the prime video brand, including its pillars, positioning, and expression.
about the team
the prime video global brand strategy & creative team develops the global approach to the prime video brand strategy and verbal and visual expression. The team works closely across prime video's global teams and partners with amazon's cross-channel marketing team.
requirements
* 6+ years of professional marketing experience.
* experience using data and metrics to drive improvements.
* experience developing and executing campaigns across multiple timezones and languages.
* project management skills, with experience defining and undertaking multiple projects independently.