About bondblox
bondblox simplifies bond investing by allowing investors to track & trade bonds electronically – just like stocks. Founded in 2016, we are a team of debt capital market bankers and technologists, spread across singapore, india & mexico, working to realise one vision: provide easy access to bonds for all investors. The bondblox bond exchange is the world’s first fractional bond exchange, regulated as a recognised market operator by the monetary authority of singapore. Our institutional investors include citi and massmutual ventures, and our global custodians are citi & northern trust.
we are looking for a performance marketing specialist who is keen to take up a challenging and rewarding role at an exciting fintech company. The ideal candidate is:
* passionate about marketing and technology
* has a proven track record of running strategic marketing campaigns with clear, measurable business outcomes
* has excellent english communication skills
* thrives on responsibility and ownership
your role:
* work with senior management to design marketing strategies
* prepare elaborate and detailed marketing plans
* execute the marketing plans across digital, social and content
* take complete ownership of ad budget and spends
* manage google and linkedin ad accounts with specialization in search ads and lead gen
* optimize campaigns and ads regularly to improve performance
* ensure accurate tracking of key metrics including free trial registration, successful onboarding, etc., across google analytics, hubspot and internal dashboards
* prepare reports for senior management on campaign performance and user flows across app and web
* manage social media platforms
* work with the editorial team to drive seo in content creation and content programming
* implement seo best practices and off-page seo best practices
what skills and experience are we looking for?
* 2 – 5+ years of experience in digital marketing
* strong communication skills both verbal and written; ability to clearly articulate complex ideas
* proven sem experience in handling ppc campaigns across search engines
* experience with a/b and multivariate experiments
* hands-on experience in handling social media accounts
* experience with hubspot sales professional and email marketing is a plus
* up-to-date knowledge of the latest trends and best practices in seo and sem
* should have a proven academic record and academic details should be mentioned in the resume
* working knowledge of html, css, and javascript development, though not necessary, is a plus
* video creation/editing skills is a plus
selection process:
* interested candidates are mandatorily required to apply through the listing on jigya. Only applications received through this posting will be evaluated further.
* shortlisted candidates may be required to appear in an online assessment administered by jigya
* candidates selected after the screening test will be interviewed by bondblox
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