At bairesdev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like google and the most innovative startups in silicon valley.
Our diverse 4,000+ team, composed of the world's top 1% of tech talent, works remotely on roles that drive significant impact worldwide.
Senior demand generation manager at bairesdev
we are looking for a senior demand generation manager to join our growing marketing team. You will play a critical role in the growth of workling, owning our demand generation strategy and partnering with the broader go-to-market (gtm) team to execute it. This is a high-impact role with a focus on company growth via integrated campaigns, inbound marketing, lead nurturing, and account-based marketing (abm). This role reports to the head of growth and is a great opportunity for someone looking to accelerate their marketing career at a fast-growing marketplace startup.
What you will do:
- create and iterate on a long-term demand generation strategy and campaigns that propel workling toward company growth objectives.
- analyze workling’s marketing and sales data to understand key levers of demand generation and growth opportunities.
- own and optimize workling’s abm efforts, working closely with sales, revops, and marketing to penetrate accounts and accelerate the sales cycle.
- monitor demand generation trends (leads, account penetration, pipeline, etc.) and report to leadership and gtm teams on findings as well as recommended actions.
- partner with sales to define lead lifecycles and lead follow-up slas and ensure proper visibility into the pipeline via reporting and dashboards.
- partner with sales to strategize and execute on-demand generation and abm campaigns.
- identify opportunities to grow the top-of-funnel contact list and define and execute a nurture marketing strategy to build relationships with prospects via content and community.
- partner with product, marketing and content to ensure alignment between demand generation and broader team efforts and goals.
Here’s what we are looking for:
- 5+ years of demand experience or relevant experience in b2b saas.
- know how to launch programs that support revenue goals and understand demand generation, performance marketing, and account-based marketing (abm).
- learn about demand generation reporting and attribution and how to track the impact on leads and pipelines using salesforce.
- have effective speaker, writer, and presenter skills.
- be results-oriented and data-driven.
- you must be adaptable and at ease in a fast-paced environment.
- advanced english level.
How we do make your work (and your life) easier:
- 100% remote work (from anywhere).
- excellent compensation in usd or your local currency if preferred
- hardware and software setup for you to work from home.
- flexible hours: create your own schedule.
- paid parental leaves, vacations, and national holidays.
- innovative and multicultural work environment: collaborate and learn from the global top 1% of talent.
- supportive environment with mentorship, promotions, skill development, and diverse growth opportunities.