About the role
local brand managers or global/regional/local sub-function specialists within a specific marketing sub-function.
define product strategy in agreement with local management and the global marketing department, and implement supporting tactical plans/projects.
responsibilities:
* prepare content for integrated brand teams and launch teams.
* responsible for the execution, monitoring, and analysis of the agreed tactical plans to ensure the growth of the brand(s).
* lead the development of promotional activities in accordance with the internal guidelines of the sop and the code of conduct.
* monitor and control brand budgets, forecasts, and expenses, and evaluate the product marketing mix to assess profitability and results.
* identify market information and opportunities through customer interactions.
* execute central marketing activities as well as initiated regional marketing activities.
* monitor product performance and the external environment using appropriate tools and take corrective action if necessary to meet business objectives.
* collaborate with marketing and medicine teams to maximize activities: scout centers, kols, and ols by disease within the assigned territory; identify specific needs for each patient segment and the implications of the disease for each of them within the assigned territory.
key performance indicators:
local brand managers or global/regional/local specialists in sub-function within a specific marketing sub-function.
work experience:
* experience in the prostate market in mexico.
commitment to diversity and inclusion:
novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
why novartis: helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you, collaborating, supporting, and inspiring each other to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together?
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functional area: marketing
job type: full time
employment type: regular
shift work: no
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