Support the development and execution of branding practices to facilitate the interaction of cemex with all stakeholders.
*main responsibilities*:
- ensure that internal and external campaigns comply with branding guidelines.
- assist the global brands advisor and the insights and brand equity advisor in overseeing and coordinating research to measure the perception of our global brands.
- monitor branding trends and prepare competitive benchmarks.
- provide general support and analysis to the branding team as needed.
- follow-up the execution of branding related activities with other internal areas.
- day-to-day coordination with agencies.
*position challenges*:
- coordination with bus to balance the need for local, short-term marketing requirements with global long-term reputation protection.
- identify optimal brand portfolio to achieve cemex's business goal.
*qualifications*:
- bachelor's degree or equivalent in communications, marketing, design, business administration, or related disciplines.
- creative problem-solving mindset
- detail-oriented
- writing and editing skills with the ability to develop clear, concise messages.
highly proficient in oral and written english and spanish.
- ability to effectively manage multiple projects on tight deadlines while delivering high-quality products and services.
- networking ability to develop strong relationships within the company.
- an evident passion for branding, design, and how these disciplines impact the reputation of organizations.
*internal/external relations*:
internal
peers from the corporate communications and intellectual property teams and internal clients from corporate areas and business units.
external
designers, brand consultants, and advertising agencies.
*cemex diversity and inclusion statement*:
at cemex, we recognize the diversity of the world in which we live and in which we do business.
we respect diversity, we address the inclusion and non-discrimination of any talented person, regardless of gender, physical ability, age, sexual orientation, culture, ethnicity, religion, political affiliation, marital status, pregnancy / maternity / paternity and nationality.
we promote a culture of equity for the construction of a sustainable business and the well-being and development of cemex employees.